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What is ASHA?

The American Seniors Housing Association (ASHA) is the nation’s premier organization for executives in the seniors living industry. Our mission is to equip members with the resources and insights they need to serve their clients at the highest level—and to move seniors living forward.

To fulfill that mission, we sponsor industry-leading conferences and networking events, conduct pathbreaking research, educate consumers, and advocate for policies that protect and advance the interests for our members. When you join ASHA, you become part of a diverse community of accomplished and influential professionals dedicated to improving the lives of older people and their families.

ASHA is the industry thought-leader promoting quality and innovation, advancing industry knowledge through research, exchanging strategic business information, and influencing legislative and regulatory matters.

Upcoming Meetings

ASHA membership grants you access to some of the most knowledgeable and experienced executives in senior living, with events that bring incredible value, and high-impact organization for industry leaders. 

June 9, 2025 to June 10, 2025

2025 Mid-Year Meeting

Omni Interlocken, Broomfield, CO

Join us June 9-10 for our 2025 Mid-Year Meeting, which will take place at the Omni Interlocken in Broomfield, CO.

ASHA’s Mid-Year Meeting is open to the Executive Board and Advisory Committee level members as well as those in the Rising Leaders program. If you are an Associate level member and are interested in upgrading your membership in order to participate, please contact Megs Bertoni at [email protected].  Only ASHA members may participate in our conferences.

Click here for the online registration instructions.

September 7, 2025 to September 7, 2025

2025 Rising Leaders Dinner

Austin, TX

Exclusive event for participants of the Rising Leaders Program. To inquire about the program, please contact Megs Bertoni ([email protected]) for questions about the Rising Leaders Program. Additional details about this event will be available soon.

September 8, 2025 to September 8, 2025

2025 Executive Board Meeting

Austin Marriott Downtown, Austin, TX

We hope you can join us September 8th for ASHA’s 2025 Executive Board Meeting which will take place at the Austin Marriott Downtown in Austin, TX.

ASHA’s Executive Board Meeting is exclusive for the Executive Board members and held in conjunction with the National Investment Center Conference.

For information about becoming a meeting sponsor, please contact Doris Maultsby at [email protected].

Member News

The research we produce sheds valuable light on the needs and attitudes of your prospects, residents, and their families. It also gives you a glimpse of where our industry is headed.

ASHA Joins Coalition Letter of Support for Labor Union Transparency Bill

On April 15, ASHA joined the Coalition for a Democratic Workforce (CDW), a group of business and trade associations joined by mutual concern over regulatory overreach, in a letter to Congress in support of the Start Applying Labor Transparency (SALT) Act.

The SALT Act would amend the Labor-Management Reporting and Disclosure Act (LMRDA) to require labor organizations to register with the Department of Labor (DOL) their “salts,” or employees who infiltrate other businesses to trigger an organizing campaign. In the letter, CDW explains, “salting is inherently coercive, but, currently, neither unions nor salts are required to disclose their actions, in sharp contrast to the reports employers must file under the LMRDA.” The SALT Act would enhance transparency for employees regarding whom they are working with and what their intentions are.

ASHA will continue to work with CDW, to stop any labor advancements harmful to businesses.

Click Here for the Letter

ASHA Sponsorships

ASHA greatly appreciates the support of its many sponsors, who in turn benefit through the good will and added visibility generated by event and research sponsorships. Check out some of our recent sponsors