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What is ASHA?

The American Seniors Housing Association (ASHA) is the nation’s premier organization for executives in the seniors living industry. Our mission is to equip members with the resources and insights they need to serve their clients at the highest level—and to move seniors living forward.

To fulfill that mission, we sponsor industry-leading conferences and networking events, conduct pathbreaking research, educate consumers, and advocate for policies that protect and advance the interests for our members. When you join ASHA, you become part of a diverse community of accomplished and influential professionals dedicated to improving the lives of older people and their families.

ASHA is the industry thought-leader promoting quality and innovation, advancing industry knowledge through research, exchanging strategic business information, and influencing legislative and regulatory matters.

Upcoming Meetings

ASHA membership grants you access to some of the most knowledgeable and experienced executives in senior living, with events that bring incredible value, and high-impact organization for industry leaders. 

June 9, 2025 to June 10, 2025

2025 Mid-Year Meeting

Omni Interlocken, Broomfield, CO

Join us June 9-10 for our 2025 Mid-Year Meeting, which will take place at the Omni Interlocken in Broomfield, CO.

ASHA’s Mid-Year Meeting is open to the Executive Board and Advisory Committee level members as well as those in the Rising Leaders program. If you are an Associate level member and are interested in upgrading your membership in order to participate, please contact Megs Bertoni at [email protected].  Only ASHA members may participate in our conferences.

September 7, 2025 to September 7, 2025

2025 Rising Leaders Dinner

Austin, TX

Exclusive event for participants of the Rising Leaders Program. To inquire about the program, please contact Megs Bertoni ([email protected]) for questions about the Rising Leaders Program. Additional details about this event will be available soon.

September 8, 2025 to September 8, 2025

2025 Executive Board Meeting

Austin Marriott Downtown, Austin, TX

We hope you can join us September 8th for ASHA’s 2025 Executive Board Meeting which will take place at the Austin Marriott Downtown in Austin, TX.

ASHA’s Executive Board Meeting is exclusive for the Executive Board members and held in conjunction with the National Investment Center Conference.

For information about becoming a meeting sponsor, please contact Doris Maultsby at [email protected].

Member News

The research we produce sheds valuable light on the needs and attitudes of your prospects, residents, and their families. It also gives you a glimpse of where our industry is headed.

ASHA Submits Comments to Senate Aging Committee on Hearing on Senior Loneliness

On March 12, the Senate Special Committee on Aging held a hearing entitled “Breaking the Cycle of Senior Loneliness: Strengthening Family and Community Support.” Senator Rick Scott (R-FL), Chairman and Ranking Member Kirsten Gillibrand (D-NY) convened the hearing to call attention to the health risks associated with loneliness and the need to do more, including Congress to address this epidemic. The Committee is expected to hold hearings every two weeks in the 119th Congress, this being the fifth hearing since January, outpacing most committees.

ASHA submitted a statement to the committee, highlighting the significant efforts the senior living industry employs to promote social engagement among residents.  We also shared with the Committee, Senior Living Communities: Uniquely Positioned to Reduce Social Isolation and Promote Social Connection in Older Adults. This Special Issue Brief was prepared for ASHA by ATI Advisory, and included a literature review, senior living company surveys and individual case studies that highlight the impact of social opportunities on residents’ wellbeing. Argentum was a witness at the hearing and presented thoughtful testimony underscoring the importance of senior living in addressing isolation and loneliness.

Senator Scott opened the hearing with a statement about the impacts of senior loneliness: “The sad reality we face today is that a growing number of senior citizens are suffering from mental and physical health issues, largely driven by an epidemic of loneliness. Despite public health officials sounding the alarm, the issue has not yet been addressed through any major legislation.”

Other hearing witnesses included the YMCA of the USA, the Foundation for Social Connection-Action Network, and Clayton County Seniors Services Department. Senator Scott recently introduced bipartisan legislation, the Social Engagement and Network Initiatives for Older Relief (SENIOR Act) which among other things, adds “loneliness” to the definition of “disease prevention and health promotion services” under the Older Americans Act. It also directs the Secretary of Health and Human Services to prepare a report on the impacts of loneliness on seniors and propose solutions for identifying impacts; and analyzes the relationship between the strength of multigenerational family units, loneliness, and seniors. ASHA expressed support for this bill and interest in working with the committee on this and other issues of importance to the industry.

Click Here for ASHA’s Statement

ASHA Sponsorships

ASHA greatly appreciates the support of its many sponsors, who in turn benefit through the good will and added visibility generated by event and research sponsorships. Check out some of our recent sponsors