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ASHA - Empowering Leaders in Senior Living Industry
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What is ASHA?

The American Seniors Housing Association (ASHA) is the nation’s premier organization for executives in the seniors living industry. Our mission is to equip members with the resources and insights they need to serve their clients at the highest level—and to move seniors living forward.

To fulfill that mission, we sponsor industry-leading conferences and networking events, conduct pathbreaking research, educate consumers, and advocate for policies that protect and advance the interests for our members. When you join ASHA, you become part of a diverse community of accomplished and influential professionals dedicated to improving the lives of older people and their families.

ASHA is the industry thought-leader promoting quality and innovation, advancing industry knowledge through research, exchanging strategic business information, and influencing legislative and regulatory matters.

Upcoming Meetings

ASHA membership grants you access to some of the most knowledgeable and experienced executives in senior living, with events that bring incredible value, and high-impact organization for industry leaders. 

September 7, 2025 to September 7, 2025

2025 Rising Leaders Dinner

Austin, TX

Exclusive event for participants of the Rising Leaders Program. To inquire about the program, please contact Megs Bertoni (megs@ashaliving.org) for questions about the Rising Leaders Program. Additional details about this event will be available soon.

September 8, 2025 to September 8, 2025

2025 Executive Board Meeting

Austin Marriott Downtown, Austin, TX

We hope you can join us September 8th for ASHA’s 2025 Executive Board Meeting which will take place at the Austin Marriott Downtown in Austin, TX.

ASHA’s Executive Board Meeting is exclusive for the Executive Board members and held in conjunction with the National Investment Center Conference.

For information about becoming a meeting sponsor, please contact Doris Maultsby at doris@ashaliving.org.

October 8, 2025 to October 9, 2025

2025 Chairman’s Circle Event

The Liberty Hotel, Boston, MA

Join us October 8-9 for our 2025 Chairman’s Circle Event which will take place at the Liberty Hotel, Boston, MA.

ASHA’s Chairman’s Circle Event is an exclusive meeting for those members who make a personal contribution at the Chairman’s Circle level ($2,500 – $5,000) for the 2025 Seniors Housing PAC campaign.

For questions about the event or to make a pledge / contribution, please contact Sheff Richey at sheff@ashaliving.org.

Member News

The research we produce sheds valuable light on the needs and attitudes of your prospects, residents, and their families. It also gives you a glimpse of where our industry is headed.

ASHA and Argentum Send Letter to DHS Secretary Seeking Delay in Termination of Humanitarian Programs

On June 24, ASHA and Argentum sent a letter to U.S. Department of Homeland Security (DHS) Secretary Kristi Noem seeking a delay in the termination of humanitarian programs, such as the Cuba, Haiti, Nicaragua and Venezuela (CHNV), Temporary Protected Status (TPS) for Venezuelans and Haitians, and other programs that are currently providing parolees the ability to live and work in the United States. With the sudden termination of these programs, essential senior living workers are receiving notices to immediately leave their workplace and to self deport. Given the current workforce shortage in senior living, this poses a danger to our residents who rely on these caregivers and other essential workers. Therefore, a one-year delay is urgently requested to allow our communities to appropriately respond to these abrupt changes.

Our workers are key to maintaining the health and wellbeing of the residents they serve, thereby reducing the need for more critical services or hospitalization. When residents of senior living are well cared for, the overall healthcare system benefits. It would be a disservice to our residents who are frail and in need of supportive services, to terminate the programs that have helped to supply our long-term care workforce.

Click here for the full letter

ASHA Sponsorships

ASHA greatly appreciates the support of its many sponsors, who in turn benefit through the good will and added visibility generated by event and research sponsorships. Check out some of our recent sponsors