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Prospective Independent Living Customers – Key Study of Prospects and Hold Outs

Prospective Independent Living Customers - Key Study of Prospects and Hold Outs Members Only

Description

This report, prepared for ASHA by Dr. Margaret Wylde of ProMatura Group, discusses the likelihood individuals aged 70+ will move to an independent living community and their demographic, psychographic, health, financial, current residence, and lifestyle characteristics; as well as the influencers and drivers that will impact their decision to move to an independent living community.

Only available in digital format (.pdf copy).

For ASHA MEMBERS Only.

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